THETRAY.SHOP began with a random comment from my mum, Viola, during a FaceTime call.
I live in Australia. Mum lives in Sweden. We’re hemispheres apart, but modern technology makes it easy to run a family business together.
Mum was always very creative, something my father jokingly said made more work for him. When she suggested we start making Swedish trays together, it was very random! But — not at all unlike her, so I wasn’t surprised. She’s full of good ideas like this.
Her idea turned into what is now THETRAY.SHOP.
We work with designers to create exclusive THETRAY.SHOP collections of trays and matching accessories. We also source the globe to find brilliant trays by other great brands, including Jamida of Sweden and Berså.